For O’Shay Birdinground, an Apsáalooke youth leader and Rocky Mountain Representative on the National UNITY Council Executive Committee, leadership is more than holding a position—it’s about being a mentor, preserving culture, and fostering community pride. Through his active involvement in powwows and cultural celebrations, O’Shay demonstrates how Native traditions not only shape personal identity but also empower young leaders to inspire others.
“Powwow means everything to me,” O’Shay said. “At one point in time, we were practicing our culture away from the public eye, and now, in modern times, we can actively participate in public for everyone to come and celebrate our unique cultures.”
Powwows: A Foundation for Leadership
For young Native men like O’Shay, powwows are more than festive gatherings—they are spaces of learning, pride, and connection. As cultural celebrations deeply rooted in Native traditions, powwows serve as a powerful medium for leadership development.
Preserving Culture
Powwows honor and preserve Native American traditions, ensuring they are passed on to future generations. For O’Shay, attending powwows like the Rocky Boy and Crow Fair celebrations is a way to stay connected to his Apsáalooke heritage while mentoring younger participants. By participating in ceremonial dances and sharing stories, he helps bridge the past and present, showing how culture can remain a cornerstone of leadership.
Celebrating Pride
“Powwows are a celebration of who we are as Native people,” O’Shay explained. They inspire personal and cultural pride, which is vital for young men seeking purpose and identity in a modern world. As a leader, O’Shay uses these gatherings to promote confidence and resilience among his peers, demonstrating that pride in one’s heritage is a source of strength.
Building Community
Powwows are a space for families and communities to come together, reconnect, and build lasting relationships. O’Shay’s participation exemplifies how young leaders can use these events to foster unity and mentorship, encouraging other Native youth to take an active role in their communities.
Leading by Example
O’Shay’s leadership extends beyond the dance arena. As a representative on the National UNITY Council Executive Committee, he uses his platform to mentor young men who may lack guidance and role models. Research shows that men of color often face barriers to participation in leadership programs, making O’Shay’s example even more impactful.
Through UNITY, O’Shay has embraced the role of a wellness warrior—someone who promotes mental, spiritual, and cultural well-being among Native youth. His dedication to engaging with his community and sharing his culture serves as a protective factor, helping his peers avoid risky behaviors and develop a sense of belonging.
“Powwows teach us more than just dance,” O’Shay said. “They teach us discipline, endurance, and respect for our heritage. These lessons carry over into every aspect of life, including how we lead and serve our communities.”
Expanding Horizons Through UNITY
As part of the National UNITY Council, O’Shay plays a critical role in shaping the direction of the organization and its impact on Native youth. UNITY’s mission to foster the spiritual, mental, physical, and social development of Native youth aligns perfectly with O’Shay’s approach to leadership, which combines cultural engagement with grassroots community mobilization.
The National UNITY Council is a central collective voice for Native youth, providing opportunities to address issues affecting Indian Country while promoting collaboration, respect, and shared purpose. O’Shay’s experiences at powwows and his leadership within UNITY exemplify how Native youth leaders can influence a national network while staying grounded in their heritage.
Inspiring the Next Generation
Through his work with UNITY and his active participation in cultural traditions, O’Shay Birdinground is paving the way for other young Native men to take charge of their futures. His story highlights the importance of mentorship, cultural pride, and community engagement in shaping the next generation of leaders.
“Being a part of UNITY and sharing my culture at powwows has shown me the power of connection,” O’Shay said. “As leaders, it’s our responsibility to guide others, honor our traditions, and build a stronger, unified future for all Native youth.”
To invite O’Shay Birdinground to your next event or learn more about his work, email ob.rockymountain@unityinc.org.